The shopping piece connected nicely for me with Anne Helen Peterson’s recent take on Optimization. Not everything needs to be perfect or the best in order to be good or good enough. I’ve been thinking about this a lot lately.
100% agree. Her comments about dissatisfaction and "lack" are symptoms (or, one could say, the natural or even willfully engineered consequences) of the same consumer dynamics. To put it another way, from a CBT framework, you have your trigger: Instagram and some influencer's new [insert household item or piece of attire here]. Thought: dissatisfaction and shame, feeling that your own home is lacking. Action: you shop. Consequence: you have too much stuff you don't really like and your bank account is empty. And then you do the same thing again and again and again. So where can we break the chain? At the trigger level by getting off the internet/social media? How do we rework behaviors if we can't change triggers? It's super fascinating stuff.
The shopping piece connected nicely for me with Anne Helen Peterson’s recent take on Optimization. Not everything needs to be perfect or the best in order to be good or good enough. I’ve been thinking about this a lot lately.
100% agree. Her comments about dissatisfaction and "lack" are symptoms (or, one could say, the natural or even willfully engineered consequences) of the same consumer dynamics. To put it another way, from a CBT framework, you have your trigger: Instagram and some influencer's new [insert household item or piece of attire here]. Thought: dissatisfaction and shame, feeling that your own home is lacking. Action: you shop. Consequence: you have too much stuff you don't really like and your bank account is empty. And then you do the same thing again and again and again. So where can we break the chain? At the trigger level by getting off the internet/social media? How do we rework behaviors if we can't change triggers? It's super fascinating stuff.